Loading
Case study
Redneck Doors
Garage door sales, installation, openers, spring repair and emergency service in Lawton and Fort Sill.
redneckdoors.com
By the numbers
What they got
Counted from the real build, plus results the business owner reported. Nothing projected.
- Website pages, each built to load fast for Google
- 11
- Back-office screens the team works in
- 7
- Pages the owner edits without calling a developer
- 11+ shared sections
- Kinds of business records kept
- 7
Real screenshots
Take a look around
Nothing mocked up. Click any screen to see it full size, with a note on what it does.
Captured from the live site, October 2026
redneckdoors.com
- redneckdoors.com
Commercial bid form: builders can attach plans, specs, and photos, and the request lands in the back office. - redneckdoors.com
A drag-to-compare before and after from a real Lawton job, placed next to a customer review. - redneckdoors.com
A local service-area page with written notes for each of the nine towns served.
What we built
What we built for Redneck Doors
A search-first rebuild of their site with a lead form on every page, before-and-after galleries and service-area pages, plus a custom CMS we built for them: the owner edits the words and photos on every page with a live preview, saves drafts, publishes and can roll back from version history, no developer needed. Behind it, a back office for leads, bids and email settings.
A custom CMS, so the owner edits the site without a developer
We built Redneck Doors a custom CMS that covers all 11 public pages plus the shared sections. The real page sits beside the editor and updates as the owner types, scrolling to the section being edited. Images upload and compress automatically. Changes save as a draft and the live site stays untouched until the owner hits publish; a draft can be discarded or a page reset to its original, and version history lets the owner restore an earlier version.
Every page is built to bring in leads
Every page has a lead form or a call button, and phones get a sticky Call Now bar.
Leads and bids reach the shop right away
When a new lead or bid request comes in, the shop gets an email and the customer gets a professional confirmation. Commercial bids can include plans, specs, or photos. Notification email addresses are set from a Settings tab.
A dashboard that shows which pages produce calls
Page views, taps on call buttons, and form submissions are counted for each page and shown in the back-office dashboard, alongside the site's analytics and ad conversion tracking.
The website and the back office, one system
What customers see, and what the team signs in to every morning. Forms on the site land straight in the back office.
The website
What customers see
- Service & emergency pages
- Lead form on every page
- Before/after gallery
- Service area
The back office
What the team runs on
- Custom CMS for every page
- Leads & bids pipeline
- Drafts, publish & version history
- Users & email settings
Replace your stack
What this one system replaces
Each job below is something a business like this usually rents software for. Here it all lives in one system they own, with one login and no per-seat bills.
Instead of paying for
- HubSpot (Starter CRM)
- Pipedrive
- Jotform
- Zapier
- Webflow CMS
- Squarespace
- WordPress + Elementor Pro
- Plausible Analytics
- Fathom Analytics
Website lead capture and sales pipeline
A service-lead form on every page plus a separate commercial bid-request form that takes plan and photo uploads; each record moves through its own status track (leads: new, contacted, scheduled, closed; bids: new, contacted, measured, bid sent, won, lost); the shop gets an instant email alert and the customer gets a branded confirmation
Instead of
- HubSpot (Starter CRM)
- Pipedrive
- Jotform
- Zapier
Website content management
The owner edits any page's copy and photos, with a live preview pane, saved drafts, publish, and version history with restore
Instead of
- Webflow CMS
- Squarespace
- WordPress + Elementor Pro
Owner-facing website analytics
Page views, call taps, form submissions, request-service clicks and most-viewed pages over today, week, month, year or a custom range
Instead of
- Plausible Analytics
- Fathom Analytics
Products named are what businesses typically buy for each job (researched October 2026). We don't claim a dollar figure for anyone else's business: price out your own.
Price out your stackAI in this build
Where AI would help next
No AI ships in this build yet. Proposed next: After-hours AI receptionist. Each item below is labeled as a proposal, not a feature.
What we'd add next
After-hours answering and triage
Proposed, not built yetThe old way
A homeowner with a broken spring or a door stuck open finds the site at night, fills out the form or leaves a voicemail, and waits until someone checks messages in the morning to learn whether it counts as an emergency.
What we'd build
An assistant on the site answers garage door questions right away, asks the triage questions (is the door stuck open, is a spring broken, is a car trapped), saves the conversation as a lead in the existing leads table with an urgency flag, and emails the on-call person when it is an emergency. A person still calls the customer back and books the job.
An honest proposal: this isn't in the build today. It's what we'd fit to this business next.
Free software stack audit
See what you could stop paying for
Send us your website and we'll list the subscriptions one custom system could replace, plus the everyday jobs AI could take off your plate.
- Free, no strings
- Reviewed by a real person
At a glance
The build at a glance
- Industry
- Home services
- Based in
- Lawton, OK
- Built
- 2026
- Who it's for
- The owner and their team
A custom code base built for this business's specific needs, and it keeps evolving as the business grows.
See it live
redneckdoors.com
The best proof is the real thing. Click around Redneck Doors' site the way their customers do.
Want a back office like Redneck Doors'?
We'll show you how it would fit your business in a 30-minute video call. We work with businesses anywhere in the U.S.
- Our whole team works in the U.S.
- Veteran-owned
- Your data is stored in U.S. data centers
- Custom code, built for your business